Fotokabin Türkiye Corporate Identity Design
Entertainment Technology
Branding
İstanbul
2024
Fotokabin Türkiye is a leading provider of interactive photo booth experiences for events, offering a range of services including traditional photo booths, 360-degree video booths, mirror booths, and more. Their offerings are tailored for various occasions such as weddings, corporate events, and private parties, aiming to create memorable moments for attendees. With a growing presence in the event entertainment sector, Fotokabin Türkiye sought to refresh its brand identity to better reflect its innovative services and appeal to a broader audience.
Summary
We developed a comprehensive corporate identity for Fotokabin Türkiye, encompassing logo redesign, color palette selection, typography, and branding guidelines. The new identity was crafted to convey the brand’s commitment to fun, innovation, and professionalism. By aligning the visual elements with the company’s dynamic services, we ensured consistency across all touchpoints, including digital platforms, print materials, and on-site event setups.
Challenge
The primary challenge was to create a brand identity that encapsulates the excitement and interactivity of Fotokabin Türkiye’s services while maintaining a professional appearance suitable for corporate clients. The identity needed to be versatile enough to resonate with diverse audiences and adaptable across various mediums and event types.
Solutions
We designed a vibrant and modern logo that captures the essence of fun and engagement inherent in photo booth experiences. The chosen color scheme and typography were selected to evoke a sense of excitement and approachability. Branding guidelines were established to ensure consistent application across all materials, from business cards and brochures to booth designs and digital assets. This cohesive identity positions Fotokabin Türkiye as a contemporary and reliable choice in the event entertainment industry.
